>> Meet the Drama Board
To help us explore different salon scenarios, we assembled a board of six salon management experts who came armed with their own stories of drama and their strategies for dealing with them.
>> Celebrity copy cut
"The bob is timeless." says Christine Zilinski, Davines North American Artistic Team Member and owner of Salon Concrete in Red Bank, NJ. "It can be tailored to almost every guest". Katy's bob features minimal movement within the layers, and the glamorous waves accentuate her cheekbones.
>> Honoring Salon Growth and Best Practices
"We offer a team bonus pay system where we reward our staff based on their performance, while at the same time holding them accountable for areas of improvement. We have established a career path model which is a five-level system that we call our Broad Band Pay Scale, which takes into account productivity, pre-booking, home care and client retention."
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>> Salon Concrete has been featured as a top salon in Elle and Allure Magazine
Identified as one of Salon Today’s Top 200 Salons and voted Best Salon in Red Bank three years in a row. Here is a snap shot of some of the latest press we have received in magazines and online.
Concrete Accountability as seen in Salon Today
September 8, 2011
Christine Zilinski, owner of Salon Concrete in Red Bank, New Jersey, is an experienced educator who loves teaching and coaching salon professionals as much as she loves providing client services. That said, even she discovered it was tough to do all the training and policy making herself in her own business.
Christine Zilinski tells you how to get the hottest hair color trend of the moment
>> As seen on prettyinthequeencity.com
July 7, 2011
Rachel Bilson, Drew Barrymore and Jessica Biel are just a few of the celebrities adopting Ombre hair color where hair roots are dark and gradually get lighter and lighter through to the tip.
Christine Zilinski, salon owner and artistic educator for Italian product line Davines, has created the Ombre hair trend for many of her salon clients in addition to teaching the trend to salon stylists and colorists across the country. Here, Zilinski gives us Ombre 101 with recommendations for selecting the best color for your hair.
For selecting the best Ombre look Zililnski recommends working with your hair’s natural undertones. She explains that the look actually includes three tones. Start at the roots with either your base color or one to two shades darker than your natural. The middle tone is two shades lighter through the mid shaft then the ends are more towards a blonde.
For example, someone with a natural dark blonde base might go darker then the natural midshaft, which would be a medium golden blonde, ends would be a light buttery blonde. Darker browns would a deep dark chocolate at the base, then a light milky warm chocolate at the midsection, and a honey blonde on the ends.
When asking your colorist for Ombre hair color you should understand that this is not a foil highlighting technique. It's done with a hair painting method. It's best if you work with the color your hair would be if it was left in the sun.
Some may think the Ombre trend looks like the person was too lazy to get their hair color touched up, but when done by an expert like Zilinski, the trend can look chic and sophisticated. Here is a photo from the Davines Nattura Collection.
»VIEWPOINT
Say Goodbye to Gossip
I recently bumped into Adrienne Rogers, owner of Hush Salon in Philadelphia, who told me about a great new initiative she'd started at her salon: a book club. Her motivation? "We realized how low-brow and gossipy our conversations were with our clientele," she said. "We wanted to have something more substantial to talk about during appointments." This, of course, got me thinking about the prevalence of gossip in salons (we're all guilty I), what kind of negative effect our idle chatter has on business, and how to cut down on gossiping between stylists and with clients.
I contacted Sam Chapman, author of The No-Gossip Zone (Sourcebooks, 2009), a book about eliminating gossip in the workplace. "Gossip and beauty salons are thought to go hand-in-hand," he told me. "However, gossip is just as detrimental in a salon environment as it is in an office environment, especially since many employees tend to gossip about their clients. Not only is this unprofessional, but it can also greatly harm your business. If your clients know that you're going to be discussing their personal lives or sharing personal information with the other clientele, they aren't going to feel relaxed or happy about their visit." This isn't just speculation. In KMS California's Profit or Perish educational program, KMS professionals traveled around the country interviewing clients about their experiences in the salon. Their least favorite aspect? Gossip! The study points out that along with creating an unpleasant environment, consistent gossip can make the client feel like the stylist is preoccupied.
So, how can we limit gossip in the salon? Jean-Pierre Sanchez, owner of Jean-Pierre Salon in Boston, has set a policy that while a client is in the chair, stylists are not allowed to chat with the stylist next to them. "We believe we are in the business of being listeners, not talkers," he says. I was curious about other salon owners' tips on curbing gossip, so I posed the question on the American Salon Facebook fan page. Here is a sampling of the responses (edited for fit and clarity):
"We have many different vehicles for putting a stop to gossip among stylists and helping the stafffeel that they can communicate their needs. We have huddles every morning ... I also meet with my team individually every two weeks, and they have the opportunity to bring up anything that is important to them. This has really enhanced the way we communicate with each other and has closed the gap for staff to make up their own conclusions to things."
-Christine Zilinski, owner of Salon Concrete in Red Bank, NJ










